Category: Best Machine Innovation – sponsored by Lavazza
Product: Vengo
Company Name: Vengo Inc.
Applicant Name: Aaron Coven
Applicant Company: Vengo Inc.
Summary:
Our kiosks bridge the online (digital) and offline (physical) worlds. For example, Vengo kiosks can drive people to take actions on social media sites in exchange for product samples or discounts redeemable at the machine. Other possible applications include leveraging our high-end touchscreens to display digital media including static images, HD videos, interactive quizzes/surveys/games, etc.Our machines are managed via the Internet – brands can track campaign performance data and customer behavior, as well as update on-screen media assets in real-time. The exterior of our machines can be custom branded to a specific aesthetic, and our units can either sell or sample products. Additionally, our machines support both debit/credit card and NFC payment (such as Apple and Android Pay) – we do not accept cash. The consumer interaction does not stop at our machine – we retarget consumers to e-commerce and upsell to larger sizes and additional products. Vengo kiosks currently reach millennials at colleges, gyms, and hotels: right now, our machines are in dorms, academic buildings, gym locker rooms, and hotel lobbies. However, because of their compact size, we can place our units anywhere – even in retail stores.